{"id":33262,"date":"2024-06-17T12:55:13","date_gmt":"2024-06-17T12:55:13","guid":{"rendered":"https:\/\/test.twopurpose.com\/?post_type=klanten&#038;p=33262"},"modified":"2024-09-23T11:46:31","modified_gmt":"2024-09-23T11:46:31","slug":"leprosy-mission-fight-leprosy-with-salesforce-implementation","status":"publish","type":"klanten","link":"https:\/\/test.twopurpose.com\/en\/customers\/leprosy-mission-fight-leprosy-with-salesforce-implementation\/","title":{"rendered":"Leprazending: fighting leprosy with Salesforce implementation"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"33262\" class=\"elementor elementor-33262\" data-elementor-post-type=\"klanten\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a23de3a e-flex e-con-boxed e-con e-parent\" data-id=\"a23de3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b8333d e-flex e-con-boxed e-con e-parent\" data-id=\"9b8333d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0b63da9 elementor-widget elementor-widget-text-editor\" data-id=\"0b63da9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Leprazending (english: Leprozy mission) had been operating for almost 50 years. During those years, it had used several platforms, including Ifunds for fundraising and project management, but it was time for a system with more functionality and automation. After hearing about TwoPurpose's recent success with another NGO, Leprosy Mission was an easy choice in their search for an upgrade. After preparing a request for proposal, Leprazending was on track to move their CRM from Ifunds to Salesforce. TwoPurpose provided the know-how to make the transition quick and smooth.<\/p><p>\u00a0<\/p><h3>Automated features and enhanced functionality<\/h3><p>Leprosy Mission had quite a challenge implementing its new CRM. The organisation's international presence and work with people all over the world resulted in a considerable database of contacts and other information. Something was needed that would work with the scale of their projects. In addition, Leprosy Mission needed a solution to connect all its functions of fundraising, marketing and programming. Automation was also at the top of the list. With everything in one place, more time could be spent on the physical aspect of Leprosy Mission's mission, including travel and research.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52754f5 elementor-widget elementor-widget-image\" data-id=\"52754f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"503\" src=\"https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-17-at-15.08.53.png\" class=\"attachment-large size-large wp-image-33272\" alt=\"Leprosy mission- fighting leprosy with Salesforce implementation\" srcset=\"https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-17-at-15.08.53.png 933w, https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-17-at-15.08.53-300x189.png 300w, https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-17-at-15.08.53-768x483.png 768w, https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-17-at-15.08.53-18x12.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d3cb5e elementor-blockquote--skin-clean elementor-blockquote--align-left elementor-widget elementor-widget-blockquote\" data-id=\"4d3cb5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\"Doing marketing automation well is certainly no small feat, but it turns out to be a very powerful tool. I find it especially useful for designing customer journeys, which have real impact when it comes to fundraising.\"\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">- Mark van den Berg, marketer at Leprazending<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c85c28 e-flex e-con-boxed e-con e-parent\" data-id=\"5c85c28\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1d6815 elementor-widget elementor-widget-text-editor\" data-id=\"d1d6815\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>A strategy suitable for non-profit organisations<\/h3>\n<p>One of the primary objectives for Leprazending was to be able to automate its marketing campaigns. The organisation is small, but the reach needed to be large. After moving from Ifund to Salesforce, TwoPurpose consulted with Leprazending's marketer and came up with a solution. Pardot, a Salesforce tool, would be used to set up marketing tasks and lead generation. It would enable customised emails, timed connections and an overview of prospects that were invaluable to Leprosy Mission. The Salesforce CRM proved essential for the organisation to get its work done without mountains of data getting in the way.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-daa6574 e-flex e-con-boxed e-con e-parent\" data-id=\"daa6574\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c7bc4f elementor-blockquote--skin-clean elementor-blockquote--align-left elementor-widget elementor-widget-blockquote\" data-id=\"8c7bc4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\"Doing marketing automation well is certainly no small feat, but it turns out to be a very powerful tool. I find it especially useful for designing customer journeys, which have real impact when it comes to fundraising.\"\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">- Mark van den Berg, marketer at Leprazending<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Leprazending had been operating for almost 50 years. During those years, it had used several platforms, including Ifunds for fundraising and project management, but it was time for a system with more functionality and automation. After hearing about TwoPurpose's recent success with another NGO, the choice of Leprazending was easily made in their [...]<\/p>","protected":false},"author":5,"featured_media":33266,"template":"","categories":[],"tags":[],"class_list":["post-33262","klanten","type-klanten","status-publish","has-post-thumbnail","hentry","industrie-zorg"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Klantverhaal Leprazending: lepra bestrijden met Salesforce-implementatie | TwoPurpose<\/title>\n<meta name=\"description\" content=\"Lees hier ons Salesforce klantverhaal van Leprazending: lepra bestrijden met Salesforce-implementatie.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Klantverhaal: Leprazending: lepra bestrijden met Salesforce-implementatie | TwoPurpose\" \/>\n<meta property=\"og:description\" content=\"Lees hier het klantverhaal over hoe TwoPurpose ervoor zorgde dat non-profitorganisatie Leprazending: lepra bestrijden met Salesforce-implementatie meer impact maakte met Salesforce.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/test.twopurpose.com\/en\/customers\/leprosy-mission-fight-leprosy-with-salesforce-implementation\/\" \/>\n<meta property=\"og:site_name\" content=\"TwoPurpose\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-23T11:46:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/pexels-shvetsa-3845129.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/\",\"url\":\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/\",\"name\":\"Klantverhaal Leprazending: lepra bestrijden met Salesforce-implementatie | TwoPurpose\",\"isPartOf\":{\"@id\":\"https:\/\/test.twopurpose.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/pexels-shvetsa-3845129.jpg\",\"datePublished\":\"2024-06-17T12:55:13+00:00\",\"dateModified\":\"2024-09-23T11:46:31+00:00\",\"description\":\"Lees hier ons Salesforce klantverhaal van Leprazending: lepra bestrijden met Salesforce-implementatie.\",\"breadcrumb\":{\"@id\":\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/#primaryimage\",\"url\":\"https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/pexels-shvetsa-3845129.jpg\",\"contentUrl\":\"https:\/\/test.twopurpose.com\/wp-content\/uploads\/2024\/06\/pexels-shvetsa-3845129.jpg\",\"width\":1280,\"height\":853},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/test.twopurpose.com\/klanten\/leprazending-lepra-bestrijden-met-salesforce-implementatie\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/test.twopurpose.com\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Klanten\",\"item\":\"https:\/\/test.twopurpose.com\/klanten\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Leprazending: lepra bestrijden met Salesforce-implementatie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/test.twopurpose.com\/#website\",\"url\":\"https:\/\/test.twopurpose.com\/\",\"name\":\"TwoPurpose - 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